Dec 04, 2021  
2021-2022 Undergraduate Academic Catalog 
    
2021-2022 Undergraduate Academic Catalog
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BMKT 3413 - Online Marketing


3 credits

[Meets the Core Curriculum Writing Practice Requirement] A course presenting the principles and practices of marketing goods and services in an online environment. Students learn how to create, maintain, and evaluate customer relationships in an online market space.

Prerequisite: BMKT 3533 Web Design and Layout.



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